Client: The Neutral Group
The Neutral Group are concerned with helping corporate business to reduce carbon emissions.
Project: Revised logo, business card and brochure design
Green and sky blue seemed the obvious choice to communicate The Neutral Group’s dedication to improving the quality of our planet.
Everything has been printed on Nine Lives 100% recycled paper. Recycled paper is the greenest option overall – it uses up waste paper and its production requires less energy and fewer chemicals. Plus, it provides a market for paper waste in the UK and encourages more recycling. Only a small (although increasing) amount of the virgin fibre used in the UK is from truly well managed forests. To be absolutely sure that your paper has not had a detrimental effect on any forest environment, use 100 per cent recycled paper.
